Arelo Compliment tea serie.

A tea packaging series designed to give each blend its own character while still feeling part of one family.

Scope

Packaging design and illustration for a tea range with more colour, warmth and shelf recognition.

Packaging design and illustration for a tea range with more colour, warmth and shelf recognition.

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Client

Arelo

Arelo

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Year

2025

2025

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Challenge

Create a packaging series that feels giftable, playful and distinct, while still holding together as one line.

For Arelo, I designed a packaging series for tea and accessories that needed to feel warm, clear and full of character. The challenge was to create enough variation for each product to feel distinct, while keeping the overall line calm and cohesive. It also needed to feel giftable: like something small, thoughtful and worth picking up.

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Outcome

The final series feels bright, personal and cohesive, with enough variation to make each product easy to recognise and remember.