EXCLUSIVELY FOR SPECIALTY COFFEE, TEA & FINE CHOCOLATE BRANDS
Build a brand that feels as layered, thoughtful and memorable as what’s inside.
FOR SPECIALTY COFFEE, TEA & FINE CHOCOLATE BRANDS
Build a brand that feels as layered, thoughtful and memorable as what’s inside.
Build a brand that feels as layered, thoughtful and memorable as what’s inside
For products with origin, craft and a story worth feeling
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Maybe this feels familiar
Your product already has depth.
In sourcing, process, and care.
But when the visual language stays generic or too polished,
people don’t feel that depth.
They just see another product.
But when the visual language stays too generic, too polished or not specific enough, people may notice the product without fully feeling why it matters.
I make that missing layer visible.
But when the visual language stays too generic, too polished or not specific enough, people may notice the product without fully feeling why it matters.
I make that missing layer visible.
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What I can do for you

Visual identity
1
A clearer and more recognisable brand direction

Packaging design
2
Packaging that feels more specific, considered and worth picking up

Illustration
3
Imagery that adds atmosphere, memory and depth to the brand

Visual identity
A clearer and more recognisable brand direction

Packaging design
Packaging that feels more specific, considered and worth picking up

Illustration
Imagery that adds atmosphere, memory and depth to the brand
Visual identity
A clearer and more recognisable brand direction
Packaging design
Packaging that feels more specific, considered and worth picking up
Illustration
Imagery that adds atmosphere, memory and depth to the brand
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Work
A few ways this looks in practice.
A few examples of product story, visual identity and illustration coming together in practice.
A few examples of product story, visual identity and illustration coming together in practice.
A few examples of product story, visual identity and illustration coming together in practice.
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Process
A thoughtful process that turns product depth into visual clarity.
A thoughtful process that turns product depth into visual clarity.
We look closely at what is already there.
1
We look closely at what is already there.
1
We look closely at what is already there.
1
We shape a visual direction around it.
2
We shape a visual direction around it.
2
We shape a visual direction around it.
2
We refine it until it feels clear, grounded and ready to use.
3
We refine it until it feels clear, grounded and ready to use.
3
We refine it until it feels clear, grounded and ready to use.
3


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What nice clients say
Kind words matter.
So does the effect of the work.
5/5
"Maren translated the feeling behind our product into visuals that felt specific, warm and instantly recognisable."

Arjan & Lotte
Founders Arelo tea
5/5
"She brought depth, atmosphere and clarity into the brand in a way that felt both beautiful and usable."

Marc Kluijver
Founder Koffietcacao
5/5
"Working with Maren felt thoughtful from start to finish. The result had real character and felt true to the product."

Evelien van Damme
Product Lead
5/5
"Beautiful illustrations and a creative thinker who always brings multiple strong ideas to the table. Maren is a joy to work with, with fantastic results every time."

Henri Blommers
Art director
5/5
"Maren translated the feeling behind our product into visuals that felt specific, warm and instantly recognisable."

Arjan & Lotte
Founders Arelo tea
5/5
"She brought depth, atmosphere and clarity into the brand in a way that felt both beautiful and usable."

Marc Kluijver
Founder Koffietcacao
5/5
"Working with Maren felt thoughtful from start to finish. The result had real character and felt true to the product."

Evelien van Damme
Product Lead
5/5
"Beautiful illustrations and a creative thinker who always brings multiple strong ideas to the table. Maren is a joy to work with, with fantastic results every time."

Henri Blommers
Art director
5/5
"Maren translated the feeling behind our product into visuals that felt specific, warm and instantly recognisable."

Arjan & Lotte
Founders Arelo tea
5/5
"She brought depth, atmosphere and clarity into the brand in a way that felt both beautiful and usable."

Marc Kluijver
Founder Koffietcacao
5/5
"Working with Maren felt thoughtful from start to finish. The result had real character and felt true to the product."

Evelien van Damme
Product Lead
5/5
"Beautiful illustrations and a creative thinker who always brings multiple strong ideas to the table. Maren is a joy to work with, with fantastic results every time."

Henri Blommers
Art director
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Where it starts
If your product has depth,
your brand should make people feel it.
If your product has depth,
your brand should make people feel it.
If your product already has depth, your brand should carry it too.















