CoffeeTcacao Infographic Series.

A visual series of six illustrated infographics explaining different coffee brewing methods. Designed to turn complex barista knowledge into clear, engaging content for subscribers.

Scope

Concept, illustration, information design, and visual storytelling

Concept, illustration, information design, and visual storytelling

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Client

Koffietcacao

Koffietcacao

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Year

2014

2014

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Making coffee knowledge accessible

(01)

How do you turn technical brewing methods into something people actually enjoy learning?

Coffee brewing can quickly become technical and overwhelming. Grind size, pressure, timing, extraction — for beginners, it often feels like too much at once.

The challenge was to translate this complexity into something simple, visual and inviting. Instead of long explanations, the goal was to create a format that guides people step by step, without losing depth or accuracy.

Each infographic needed to be both educational and visually appealing, so that subscribers would not only understand the process, but also enjoy engaging with it.

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Informative content people actually want to see

(03)

From complex knowledge to engaging subscriber content